We help grassroots youth empowerment charities in the world’s poorest nations to bridge compassion with leaders in the community and private sectors.

Are you a conscientious steward of the earth and all of her inhabitants? Do you believe in long-term inclusive empowerment, the power of family and strong communities, and free enterprise?

Do you want to empower families living in extreme poverty?

Do you want to empower the communities where they live?

Do you want to empower the places where they work?

Do you want to help empower the schools where their children learn to succeed in life?

There are 21,000 reasons why GRIT matters. We call them Future Leaders.

Come to the Passion Farm. Grow some grit. And build some leaders!

REGISTER HERE to learn more about Passion Farm.



Grit is that extra something that separates the most successful people from the rest. It’s the firmness of character, indomitable spirit, perseverance, stamina, and passion that we must channel in order to succeed, but to also inspire and lead others to success.

When you grow grit, you empower families.
When you grow grit, you strengthen communities.
When you grow grit, you power the world.


Genpreneur is a next-generation business model that brings employment for Africa’s poor youth into the day-to-day economic battle to end poverty.

Even as the world’s most vocal optimists claim 2030 “could be” the year global extreme poverty ends, we all know what globalization means in real life: the rich get richer; the poor get poorer. Entrepreneurship is the bone that globalists throw out sometimes to make it appear a young person has a say in his or her own future. This is especially true in Africa where the number of people living in extreme poverty is rising even as most economies grow and innovative new markets thrive.

Genpreneurism takes the obvious parts that drive entrepreneurial success (such as supply, demand, supply of capital, and brain power) and digs deeper into reasons why such a model, without addressing systemic issues, will never result in greater employment opportunities for young Africans. In fact, while the world has been touting capitalist-led entrepreneurship as the ultimate end-all for extreme poverty, now with an end-date, little progress had been made to ensure the young people from anywhere are truly invited to the party.

In fact, many economists with localized views of Africa believe poverty there will only get worse unless deep-rooted issues are resolved. Grit Advocate highlights one of these issues—lack of inspirational role models—as a major hurdle for Africa. The supply of good leaders willing to lose a little bit for a greater future is for the most part non-existent. This is coupled with the likelihood that negative fallout will follow this demise as 2030 “sustainable development” priorities influence governments and businesses to focus on short-term globalist agendas rather than on the needs and solutions in their own community; the economic welfare of poor youth in Africa will continue to worsen unless a new way of doing things in civil society and the business world takes shape. That is why Grit Advocate and its local “caregiver” partners promote “social” entrepreneurship that values business opportunities that improve the quality of life for those around them.

We believe a businessperson who thinks and acts locally—by bringing social innovation and enterprise into the mainstream of its own economy—will also rise in a global economy.

And we believe nonprofits of all sizes have pivotal roles to play in making sure every genpreneur in Africa is a success socially and economically.